Emotional Design by Donald A. Norman (2004)
This book is based on research into user-centred design, but with a twist. with a twist a special twist: it explores the crucial role that emotions play in our interactions with everyday objects. Norman shows us how design can not only affect our emotions, but also how these emotions influence our overall experience of a product.
The book is structured around three levels of design that influence our experience experience: visceral, behavioural and reflexive.
- The visceral level: This is the first impression of an object, often linked to its appearance. Norman explains that aesthetically pleasing objects can trigger an immediate positive emotional response, without our being aware of it. It's that famous love at first sight, you see?
- The behavioural level: It focuses on the use and experience of the object: ease of use, performance and usefulness. Norman argues that objects that work well make us happy and satisfied, while those that are frustrating to use frustrating to use can make us unhappy, even angry. Who hasn't complained about a product that doesn't do what you want it to do?
- The reflexive level: It concerns the conscious reflection and conscious interpretation, encompassing how people think about the usefulness of an object and its meanings they attach to it. This level also includes the impact of a product on the user's self-image and their long-term well-being. For example, a product can reinforce our pride or, on the contrary, make us feel like idiots.
Norman illustrates his concepts with a host of examples from everyday life, showing everyday life, showing how well-designed products can really enrich our lives. He argues for that the best designs are those that satisfy needs at all three levels, combining not only functionality and performance, but also aesthetics and emotional experience. In short, products that are both beautiful and practical, that make us happy to use them.
‘Emotional Design’ campaigns for a more human and empathetic approach to approach to design. It stresses the importance of understanding users not only in terms of their needs but also their desires and emotions. This book has had a considerable impact in the interaction design, product design, and beyond, by inspiring designers to designers to create products that are not only useful, but also joyful and inspiring to use. to use. A must-read for anyone interested in making our daily lives more beautiful and more more enjoyable!
Affective Computing by Rosalind Picard (1997)
It is a pioneering work written by Rosalind Picard and published in 1997. In this book, she introduces the concept of affective computing, a field of research that allows computers to computers to recognise, understand and express human emotions. The aim is to develop technologies that interact with humans in a more natural and intuitive way, taking into account account emotional emotional state of the user.
The book explores several key aspects of this field. It examines how emotions play a human cognition, influencing decision-making, memory and learning. learning. It highlights the importance of empathy in human interaction and suggests that machines could be designed to simulate this empathy, thereby improving their interaction with humans.
It also discusses the technical challenges associated with the detection and interpretation of emotional- signals, such as facial expressions, gestures, posture, and even physiological physiological signals such as heart rate and skin conductance. It explores the methods by which computers can be trained to recognise these signals and respond appropriately.
It also addresses the technical challenges related to the detection and interpretation of data, particularly the interpretation of emotional signals such as facial expressions, gestures, posture, and even physiological signals like heart rate and skin conductance. It explores the methods by which computers can recognize these signals and respond to them appropriately.
‘Affective Computing’ is considered a fundamental work in the field of computer science. affective- affective computing, laying the theoretical and practical foundations for future research and and developments. It has paved the way for further exploration of how machines can machines can understand and interact with human emotions, a field that continues to grow and evolve rapidly. evolve rapidly.
Emotional Intelligence by Daniel Goleman (1995)
In his landmark book Emotional Intelligence (1995), Daniel Goleman explores a revolutionary concept that redefines the notion of intelligence beyond the traditional traditional IQ. The author argues that emotional intelligence (EI) plays a fundamental role in personal and professional success. in personal and professional success. This book, halfway between psychology and personal development, is both analytical and practical, and raises fascinating debates about the nature of human intelligence.
Key ideas
Definition of intelligence
EI is the ability to recognise, understand and manage manage one's own emotions while perceiving and influencing those of others. It is based on five main components :
- Self-awareness : understand your emotions and their impact.
- Maîtrise de soi : control your impulses and react thoughtfully.
- Motivation intrinsèque : pursue goals for personal rather than external reasons.
- Empathie : understand other people's feelings.
- Social skills: interacting effectively with others.
Impact in different areas
- Éducation : Teaching emotional intelligence can reduce destructive behaviour and improve cooperation between pupils.
- Work : the most effective leaders are those who manage their emotions and inspire their teams.
- Health : Controlling your emotions can reduce stress and improve your general well-being.
Discussions and reviews of the book
Praises
- Goleman is popularising a holistic approach to intelligence that is finding personal development, pedagogy and the social sciences. and social sciences.
- Practical tools such as meditation and empathic communication techniques are widely adopted.
Criticisms
- Some researchers criticise the concept of EI for a lack of scientific rigour and a definition that is sometimes too broad.
- Measuring EI remains controversial: can we really assess something as subjective as emotions?
Conclusion
Emotional Intelligence is much more than a book: it is a plea to recognise our emotions as a driving force for personal and collective and collective transformation. By combining scientific studies, inspiring stories and practical and practical advice, Goleman offers a new way of understanding human behaviour. human behaviour. So, who is really intelligent? That's is the question that this book asks with finesse and depth.